Posts made in April, 2014

on Apr 29, 2014

By the drum For our final Tight Brief ahead of the Chip Shop Awards we challenged the creative industry to create ads to promote Manchester United season tickets . Now we can reveal which ideas soared to the top in our public vote this week. You can see the top 10, as voted for by you below. The number one entry will be shortlisted alongside all the previous Tight Briefs winners in a special category at this year’s Chip Shop Awards. Read full story › Source: The Drum...

on Apr 29, 2014

By John Glenday Facebook has teamed up with Alzheimer’s research UK to publish the FaceDementia app, a collaboration designed to show social media users what it’s like to live with the debilitating illness. The app works by actively ‘taking over’ the personal Facebook page of participants, temporarily deleting personal photos, important events and key updates to mimick the devastating symptoms of the disease. Fortunately, unlike the real condition, Facebook users will be able to restore their page to its original condition after running the experience by instead presenting the effects as an overlay upon the actual page. Curious members of the social media juggernaut can also Read full story › Source: The Drum...

on Apr 29, 2014

By Ishbel Macleod The University of Glasgow is seeking specialist partners to help with the execution of student recruitment activity in both domestic and international markets, with the aim to raise the profile of the university in the UK and worldwide. The university predicts that up to two agencies will be chosen for the four year contract, with the successful agencies having understanding of all media available and the knowledge of appropriate marketing practice in differing countries, as well as expertise in international marketing and digital media. The deadline for receipt of tenders or requests to participate is 28 May, with 10 June being the Read full story › Source: The Drum...

on Apr 29, 2014

By John Glenday In an unprecedented move the US government is openly advising people to seek alternatives to Microsoft Internet Explorer, such as Mozilla Firefox and Google Chrome, following discovery of the latest security flaw. The US department of Homeland Security is advising against use of the platform until a fix is made available as users of versions 6 through 11 of the popular software system risk ‘complete compromise’ of their computers through continued use. In a statement Microsoft conceded: “An attacker who successfully exploited this vulnerability could take complete control of an affected system. An attacker could then install programs; view, change, or Read full story › Source: The Drum...

on Apr 29, 2014

By Ishbel Macleod Samsung reported that operating profit from January to March fell 3.3 per cent from a year earlier to 8.5 trillion won (£4.87bn), but suggests that the period is ‘traditionally slow’ for sales. The Korea-based technology giant reported that profit in the mobile division was 6.43 trillion won, down 1.2 per cent from 6.51 trillion won in the same period in 2013. However, the company predicts that things will pick up in the next quarter, with orders for display panels that are used for premium smartphones and TVs expected to increase, as new mobile devices are rolled out into the market and as Read full story › Source: The Drum...