Posts made in April, 2014

on Apr 22, 2014

By Noel Young Netflix is to increase subscription prices for new customers by one or two dollars a month within the next few months. Existing subscribers will be able to continue at their current rate “for a generous time period,” the streaming video company said yesterday. U.S. streaming subscribers currently pay $7.99 a month, the price since 2010. The company raised monthly fees for new subscribers in Ireland by one euro back in January, a change that it said had “limited impact.” Netflix CEO Reed Hastings said in a conference call with analysts, “If we want to continue to expand, to do more Read full story › Source: The Drum...

on Apr 21, 2014

By Direct Marketing News Longtime agency pro brings extensive healthcare industry experience to the agency. Read full story › Source: DM News...

on Apr 21, 2014

By Direct Marketing News When it comes to social media, Mondays are for conversion and Tuesdays and Thursdays are for shareable content, a new study says. Read full story › Source: DM News...

on Apr 21, 2014

By Stephen Lepitak A UK Independence Party (UKIP) campaign claiming that Europeans are out to take employment away from those living in the UK ahead of the European Parliament elections next month, has been defended by the party’s leader, Nigel Farage. The £1.5m campaign, which is set to run as 48-sheets, press and online advertisements, includes one ad that claims three quarters of laws in the UK are decided by the parliament in Brussels. It has been funded by Yorkshire businessman, Paul Sykes, the party has revealed. Said Farage of the campaign, which has been critcised for attempting to scaremonger votes: ““These Read full story › Source: The Drum...

on Apr 21, 2014

By Staff Writer Having sometimes almost revelled in the confusion caused by their Kafka-esque website, Ryanair slyly acknowledge their public perception with this playful ad. Dave is “trying” to book his family’s flights with the airline, but while we all know that ‘trying’ usually means ‘attempting in vain’, here it simply means he is going through a process after which he meets with success. Creative Agency Dare CCO Sean Thompson TV Producer Bradley Woodus Film Production Dark Energy Director David Stoddart Producer Matt Brown Photography Magni Agustsson Editor Guy Savin @ Marshall Street Editors Post Production Big Buoy Music Production Hush Music Read full story › Source: The Drum...