Posts made in June, 2014

on Jun 30, 2014

By Louise Ridley RateSetter, the peer-to-peer (P2P) lending service, has appointed Goodstuff Communications as its strategic media partner after a three-way pitch. Read full story › Source: Campaign...

on Jun 30, 2014

By Ishbel Macleod Dutch airline KLM has apologised after sending a tweet after Mexico was knocked out the World Cup featuring a man with a moustache and sombrero depicted on a Departures sign, with the words ‘Adios Amigos’. Now deleted, the post sparked complaints which have led to KLM apologising. Marnix Fruitema, director general of KLM in North America, said: “In the best of sportsmanship, we offer our heartfelt apologies to those who have been offended by the comment.” Mexican airline AeroMexico then sent its own tweet, featuring an Arrivals sign and welcoming the team home by saying “Thank you for this great championship. You’ve made Read full story › Source: The Drum...

on Jun 30, 2014

By James Doleman Andy Coulson will face re-trial over corruption charges, court told Dan Evans excused from sentencing for legal reasons Prosecution presents case against the four defendants who pleaded guilty Defunct tabloid a “thoroughly criminal enterprise”, judge told Costs application puts cost of trial at £1.7m Mulcaire claims he thought police had tasked him to hack Milly Dowler’s phone It was an odd morning in court for those of us who have sat through the eight months of the phone-hacking trial. The familiar faces of Rebekah and Charlie Brooks, Cheryl Carter and Mark Hanna had gone to be replaced with five new defendants. Of the original seven charged Read full story › Source: The Drum...

on Jun 30, 2014

By Louise Ridley Bulmers, the Heineken-owned cider brand, has released the first UK campaign using Microsoft’s latest technology, which ensures that people never see the same ad twice across different devices. Read full story › Source: Campaign...

on Jun 30, 2014

By Louise Ridley Bulmers, the Heineken-owned cider brand, has released the first UK campaign using Microsoft’s latest technology, which ensures that people never see the same ad twice across different devices. Read full story › Source: Campaign...