By Kate Magee Telefónica has appointed Daniel Rosen, the global chief executive of the WPP-owned mobile agency Joule, as its global director of advertising, replacing Shaun Gregory. Read full story › Source: Campaign...
Read MoreBy Arif Durrani ZenithOptimedia has retained the £15 million UK media planning and buying business for Molson Coors, the owner of the Carling, Coors Light and Cobra beer brands. Read full story › Source: Campaign...
Read MoreBy James Swift House of Fraser has handed 18 Feet & Rising its advertising business. Read full story › Source: Campaign...
Read MoreBy Jessica Davies Telefónica has appointed global chief executive of WPP-owned mobile ad agency Joule to the role of global advertising director. In his new role Rosen will be responsible for leading and developing the mobile operator’s ad business globally, focusing on Europe and Latin America. He will be based in London and will report to Stephen Shurrock, chief executive of Innovation & Digital Disruption. Rosen, who prior to being Joule global chief was founder and head of AKQA’s global mobile practice, said one of the main reasons he accepted the role was due to the brand’s focus on digital disruption. He said: “Telefónica is Read full story › Source: The Drum...
Read MoreBy Arif Durrani The PPA has appointed Sue Todd, a partner at Wonder and a former CBS Outdoor marketing director, to lead the magazine industry’s new marketing body, dubbed Project Orange. Read full story › Source: Campaign...
Read More
Industry News