By Gillian West Comedy Central has been promoting its highly-anticipated ‘Roast of Justin Bieber’ with a series of teaser adverts showing what a good sport the Biebs is. Debuted last month, the original advert sees Bieber pelted with eggs, a nod to his infamous assault on his neighbour’s home last year.A second advert mocks Bieber’s army of fans – or Belibers as they prefer to be called – with the roast due to bring the pop star down a peg or two. The third advert sees a tattooist kindly etch a target on Bieber’s back and the fourth, and final, advert sees Bieber Read full story › Source: The Drum...
Read MoreBy Gurjit Degun ZenithOptimedia has downgraded its global ad expenditure by 0.5 percentage points due to “severe economic problems” in Russia, Ukraine and Belarus and a “slowdown” in China. Read full story › Source: Campaign...
Read MoreBy Gurjit Degun ZenithOptimedia has downgraded its global ad expenditure by 0.5 percentage points due to “severe economic problems” in Russia, Ukraine and Belarus and a “slowdown” in China. Read full story › Source: Campaign...
Read MoreBy James Swift Pirelli, the world’s fifth largest tyremaker, has appointed DDB Paris as its global ad agency after a competitive pitch. Read full story › Source: Campaign...
Read MoreBy James Swift AllTogetherNow, The & Partnership’s new content agency run by the former NME editor Connor McNicholas, has won its first brief, to create digital content for Virgin Money. Read full story › Source: Campaign...
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