By Gillian West Holiday company Thomson has called on British fashion, jewellery and interiors designer Jade Jagger to create a limited edition range of kaftans in celebration of the Sensatori Resort Ibiza launch. The special edition accessories will be gifted for a limited time to guests staying at the resort and, for those in the UK, the range will be available to purchase online with all proceeds going to charity. This is the third time Thomson has partnered with a designer to bring its ‘holidays designed for you’ proposition to life. In 2012 Philip Treacy designed the Butterfly Bar at the Sensatori Resort Read full story › Source: The Drum...
Read MoreBy Kevin Chesters Kevin Chesters, the executive planning director at Mcgarrybowen, gives his top ten take outs from TED2015. Read full story › Source: Campaign...
Read MoreReverberate: Media and marketing US news you need to know today – Uber denies hack, Amazon's handyman service & Microsoft unleashes Project Spartan
By Rebecca Stewart Morning all, here’s a glimpse at all the media and marketing news you should know today. 1. Uber has denied that its servers have been hacked following reports that fraudsters are flogging an ‘unlimited’ number of stolen user accounts on the dark web, writes The Register. The data, which contains usernames and passwords, are allegedly being sold on AlphaBay. 2. Amazon is to offer home services to customers, letting users across the country line up an electrician or plumber with the click of a button, says the Wall Street Journal. The e-commerce giant’s new nationwide offering is designed to help Read full story › Source: The Drum...
Read MoreBy Natalie Mortimer United Biscuits will tomorrow (1 April) launch the latest iteration of its McVitie’s Sweeeet ad series for new biscuit brand DeliChoc. The £1.7m ad campaign, created by Grey London and directed by NEO, will kick off with a 30-second advert on ITV and Channel 4, and will once again feature a cuddly animal, this time an alpaca. The ad features a group of students studying in a library as they break open a box of McVitie’s DeliChoc. As they slide open the tray, an alpaca pops out to the theme tune of 1980s TV programme Grange Hill. The ad forms Read full story › Source: The Drum...
Read MoreBy Staff Havas Media Group has created the new role of global head of content and has appointed Damien Marchi from Euronews to the post. Read full story › Source: Campaign...
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