Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Posts made in June, 2015

BBC publishes list of its pages removed from Google under 'right to be forgotten' ruling

on Jun 27, 2015

By Cameron Clarke The BBC has published a comprehensive list of its web pages which have been removed from Google under the so-called ‘right to be forgotten’. Last year the European Court of Justice ruled that individuals can insist that search engines filter out links deemed “inadequate, irrelevant or no longer relevant”, and 12 months on Google had received more than 250,000 requests. The BBC’s director of editorial policy and standards, David Jordan, said he had taken the step of highlighting all of the corporation’s links that have been unlisted so far in order to be “as transparent as possible”. In a blog post containing Read full story › Source: The Drum...

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Cannes Lions – the sober reality: What have we really learned about creativity in 2015?

on Jun 27, 2015

By Mark Borkowski Sex and death. “Two things that come once in my lifetime,” quipped Woody Allen. At this year’s Cannes Lions both happened – and that was just on the Croisette. The fatal car accident involving a Google executive and Twitter’s gleeful smuttering over a couple caught eloping on the red carpet after one too many melon balls overshadowed much of the creative powwow that is this Mad Men sur la mer. Rather than appealing to Woody’s aforementioned corporeals, many of the wares on display aspired to a higher kind of social purpose. To follow the festival on Twitter is to be Read full story › Source: The Drum...

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The Jungle Drum Podcast: Hear from Professor Brian Cox, Tinder's Sean Rad and Bob Greenberg at Cannes Lions

on Jun 27, 2015

By Staff Writer The Drum and Jungle Studios’ dispatches from Cannes Lions 2015 continue with our second Jungle Drum podcast bringing together music, chat and big name interviews from the world’s biggest advertising festival. In today’s installment, we hear from professor Brian Cox about putting science into advertising, find out what makes a great creative with R/GA’s Bob Greenberg and explore the rise and rise of Tinder with its founder Sean Rad. We also have live music from the Cannes Lions beach and hear from a range of festivalgoers about their honest experiences of this year’s event. podcast2 Jungle Studios Read full story › Source: The Drum...

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Cannes resolves controversy surrounding ‘Lucky Iron Fish’

on Jun 26, 2015

By Minda Smiley ‘Lucky Iron Fish,’ this year’s product design ‘Grand Prix’ winner at Cannes Lions, has been wrapped up in controversy after some have questioned whether or not Geometry Global-Dubai and Memac Ogilvy MENA deserved the win since the agencies didn’t design the product themselves. Geometry Global claims that it misunderstood that there could only be one entrant company across all categories, so it entered into the ‘Product Design’ category on behalf of Lucky Iron Fish and was therefore named ‘entrant company.’ Yet it acknowledged that the product design and prototype were designed by Lucky Iron Fish – Geometry Global just helped introduce the Read full story › Source: The Drum...

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