Posts made in August, 2015

on Aug 28, 2015

By Tony Connelly The academics will surround endangered artefacts with 3D cameras, allowing them to eventually rebuild anything destroyed by Isis using 3D printing technology. The institute is working with the heritage body Unesco to gather five million images of antiquities ranging from Mesopotamian palaces to handfuls of coins and pottery by the end of the year. The project is a race against time as Isis tears through the region with bulldozers and sledgehammers, destroying anything they deem to be heretical. Earlier this week the group destroyed the 2,000-year-old temple of Baal Shamin in Palmyra in Syria. Discussing the spate of destruction, Roger Michel, the institute’s Read full story › Source: The Drum...

on Aug 28, 2015

By Kimberlee Van Der Wall Will Stephen Colbert be able to hold onto his younger viewer and fan base? On Comedy Central, 43 per cent of The Colbert Report’s regular audience was younger than 30 (according to Pew). Additionally, the personality that Colbert perfected for Comedy Central won’t exist in the same way on CBS. As a new generation of late night begins one thing is for sure – Jimmy Fallon and Stephen Colbert’s battle for the top viral videos each day will be as strong as the linear ratings competition. Fallon’s focus on viral videos when he got his late night Read full story › Source: The Drum...

on Aug 28, 2015

By Kimberlee Van Der Wall Will Stephen Colbert be able to hold onto his younger viewer and fan base? On Comedy Central, 43% of The Colbert Report’s regular audience was younger than 30 (according to Pew). Additionally, the personality that Colbert perfected for Comedy Central won’t exist in the same way on CBS. As a new generation of late night begins one thing is for sure – Jimmy Fallon and Stephen Colbert’s battle for the top viral videos each day will be as strong as the linear ratings competition. Fallon’s focus on viral videos when he got his late night start in Read full story › Source: The Drum...

on Aug 28, 2015

By Jennifer Faull Facebook says its long term goal is to provide a comprehensive video management system for publishers, vital if it is to position itself as an alternative to YouTube and court advertisers’ budgets. However, content creators have complained of piracy. Most recently, American vlogger Hank Green accused Facebook of “lying, cheating and stealing”, saying it is purposefully slow to remove “freebooted” content, which is taken from YouTube and then uploaded natively to Facebook without the original creator’s permission. Facebook’s algorithm favours that native content over YouTube embedded videos. Recent research from Ogilvy and Tubular Labs suggested as many as 725 of Read full story › Source: The Drum...

on Aug 28, 2015

By Amanda Davie If you’ve ever received a work email from me you may have read one of my favourite mantras on my signature: “It is not the strongest of the species that survives, nor the most intelligent, but the one that is the most adaptable to change” – which were, of course, the wise words of the father of evolution theory himself, Charles Darwin. I often wonder what Darwin would make of the crazy world today, in 2015? How we are adapting our behaviours, our habits, our minds – our species – to digital technology. The business world, and how it is adapting Read full story › Source: The Drum...