Posts made in August, 2015

on Aug 30, 2015

By Seb Joseph The measurement firm is months into an initiative that allows it to finally monitor almost 1,000 shows on streaming services like Netflix and Amazon Prime, according to the Wall Street Journal. While limited in its scale for now, the US-based scheme offers up viewing numbers for shows as well as gender and age information. It does not however, track international subscribers or those who stream shows from mobile devices. Netflix and its peers have been less than forthcoming in sharing their streaming data as they look to frame the narrative of their growth around subscriber numbers. Additionally, there’s the issue of the Read full story › Source: The Drum...

on Aug 30, 2015

By Seb Joseph The offer could be made when the business, owned by private equity firm Terra Firma, is put up for sale over the next few months, reported the Times. According to sources close to Vue, the business is giving serious consideration to becoming a key contender for the Odeon business, which could go on sale as soon as October. Odeon’s owners expect the cinema chain to go for £1bn. It is not the first time Terra Firma has tried to sell the business with the venture capitalists putting it up for sale in 2011, while Vue considered a bid in 2013. An Read full story › Source: The Drum...

on Aug 30, 2015

By Seb Joseph One vocal commentator took issue with the stylings of the armour to be worn by Games of Thrones’ Gwendoline Christie’s character Captain Phasma in the upcoming The Force Awakens film after fan art of the Stormtrooper was posted online. While the fan tried to downplay the sexist nature of the observation, it did highlight certain prejudices as to what they felt female armour should look like. The post read: “Not to be sexist but it’s really hard to tell that’s female armour for me.” “It’s armour. On a woman. It doesn’t have to look feminine,” replied the Facebook page’s manager. Amber Gordon, founder Read full story › Source: The Drum...

on Aug 30, 2015

By Seb Joseph One vocal commentator took issue with the stylings of the armour to be worn by Games of Thrones’ Gwendoline Christie’s character Captain Phasma in the upcoming The Force Awakens film after fan art of the Stormtrooper was posted online. While the fan tried to downplay the sexist nature of the observation, it did highlight certain prejudices as to what they felt female armour should look like. The post read: “Not to be sexist but it’s really hard to tell that’s female armour for me.” “It’s armour. On a woman. It doesn’t have to look feminine,” replied the Facebook page’s manager. Amber Gordon, founder Read full story › Source: The Drum...

on Aug 30, 2015

By Seb Joseph The average smartphone user now spends an hour and three quarters a day online, noticeably more than the equivalent on PCs and tablets, according to an Enders report. Phones account for nearly half of all time spent online, a statistic backed by a recent Ofcom survey that found smartphones have already overtaken laptops as the UK’s preferred device for going online. Smartphone penetration in the UK will hit 83 per cent by 2020, predicted Enders. “All in all we expect connected time in 2020 to be 21 billion hours higher than in 2015, up over 35 per cent,” added Read full story › Source: The Drum...