Posts made in January, 2016

on Jan 27, 2016

By Tony Connelly Apple’s dominance in the mobile market is beginning to look fragile after the company’s fiscal first quarter earnings revealed underwhelming iPhone sales. The Silicon Valley giant admitted that sales of its iPhones had missed expectations after it sold 74.8 million iPhones in the quarter, falling short of the 75.46 million target. Apple chief executive, Tim Cook, said on the company’s earnings call that he expects iPhone sales to decline in the next quarter which would be the first decline in iPhone sales since its 2007 launch. A slide in tech company’s mobile sales would a costly blow given that they accounted for Read full story › Source: The Drum...

on Jan 27, 2016

By Stephen Lepitak Marketing communications group Creston has announced an 11 per cent year-on-year revenue growth for its third quarter while revealing contract wins with Vodafone, Mclaren, Weetabix, British Airways and Sony Mobile. The group, which owns agencies such as TMW, Nelson Bostock and 18 Feet & Rising, saw the growth in revenue for the last quarter ending on 31 December, with a 9 per cent like-for-like growth for the nine-month period of its financial year so far. It also saw an 8 per cent revenue growth during H1. However, the group also revealed that it had been advised by clients to expect Read full story › Source: The Drum...

on Jan 27, 2016

By Doug Zanger Brent Hieggelke has been named SVP Marketing for Vadio, a customizable music video platform for media companies and brands. Hieggelke has spent the last four years in the lead marketing role at Urban Airship, building it into a global market leader in the mobile engagement category. He joins the company as it sees continued growth. “We are excited to add Brent to our stellar executive team. He has led marketing for some of the most pioneering advertising and technology companies in the world, including those that fundamentally transformed their industries and inspired new marketplaces,” said Bryce Clemmer, Vadio CEO. Read full story › Source: The Drum...

on Jan 27, 2016

By Doug Zanger Twitter is on the verge of bringing on longtime former Apple communications pro Natalie Curtis. According to Re/code, Curtis, a 14-year Apple veteran, is very well known in Silicon Valley and would bring a much-needed profile to Twitter. She is widely considered one of the top communications professionals in technology and was on the front lines of some of Apple’s most important launches including the iPod, iPhone, iPad, MacBook Air and, most recently, ApplePay and the Apple Watch. Curtis would replace Gabriel Stricker, who returned to Google to work on Google Fiber. The microblogging site is in the midst of massive change, Read full story › Source: The Drum...

on Jan 27, 2016

By Tom Fishburne Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here Read full story › Source: Marketing Week...