By Gillian West Welcome to The Drum Creative Works, in partnership with Workfront. As always this section is dedicated to showing the best creative work and gives you, the reader, the chance to decide which work we feature as our ‘Creative Work of the Week’. We’ve now introduced our new five-star voting system. To vote for your favourite, make sure you click on the stars. The winner be chosen based on the average rating and the number of votes cast. Voting closes on Monday 1 August. For project information, credits and more hover over the ‘i’ icon or expand to full screen. To submit work Read full story › Source: The Drum...
Read MoreBy John McCarthy The Guardian Media Group (GMG) is projected to announce a record operating loss of £68.7m in the year ending March 2016 with hopes its efforts to lighten its workforce by over 250 staff will help balance the books in the 2016/2017 financial year. GMG, which also owns the Observer, will make the announcement on Wednesday reports the Financial Times. A full-year operating loss of close to £69m will mark a record for the company. It has however cut 250 staff including 70 journalists who accepted voluntary redundancies to offset further loses in the coming year. It hopes to rebalance the damages Read full story › Source: The Drum...
Read MoreBy John McCarthy The Guardian Media Group (GMG) is projected to announce a record operating loss of £68.7m in the year ending March 2016 despite efforts to lighten its workforce by over 250 staff. GMG, which also owns the Observer, will make the announcement on Wednesday reports the Financial Times. A full-year operating loss of close to £69m will mark a record for the company despite it cutting 250 staff including 70 journalists who accepted voluntary redundancies. It looked to offset the damages with the launch of dedicated US and Australian digital editions – which contributed a 167m monthly page views in June. The loses Read full story › Source: The Drum...
Read MoreBy John Glenday Another week brings another batch of marketing and advertising news with the escalating war of words over the collapse of BHS proving to be a headache for Sir Phillip Green and bad news for post-Brexit Britain as Ryanair takes flight. Retail Week opens with news that the venerable BHS brand will disappear from the High Street as early as next month with the closure of all remaining stores in the once mighty retail empire after administrators failed to find a buyer. In a similar vein, Reuters reports that Philip Green is being held solely accountable for the collapse Read full story › Source: The Drum...
Read MoreBy Jenny Cleeton LGBT charity, Stonewall, has appointed Mr President as its new long term partner to help bring the brand closer to a wider audience. Mr President, winner of IAB Cretive Agency of the Year, will work to develop an innovative long term strategy for the LGBT charity as well as its next big brand campaign. Laura Jordan-Bamback, creative partner at Mr President, noted the agencies excitement to work with Stonewall. She said: “Their commitment to ‘acceptance without exception’ is a central pillar of our own beliefs here at Mr President, and we’re honoured to partner with them to support every LGBT Read full story › Source: The Drum...
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