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Posts made in May, 2017

EE and Vodafone rated UK’s worst mobile phone providers as Giffgaff climbs to the top of the table

on May 27, 2017

By Katie Deighton Proving that size isn’t everything, EE and Vodafone have been jointly rated as the UK’s worst mobile phone providers when it comes to customer experience, while Giffgaff has been ranked as the best. This is according to a report from consumer group Which?, which surveyed 4,026 members of the public on their mobile provider experiences. The population sample awarded both EE and Vodafone customer scores of 50% – the lowest of the providers on offer – while Giffgaff, which runs off O2’s network and offers low-cost, no contract deals, received a customer rating of 81%. Giffgaff was followed by Utility Read full story › Source: The Drum...

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Highland Spring encourages water drinkers to be brave in £5m integrated campaign

on May 27, 2017

By Katie Deighton Water brand Highland Spring has begun a six-month £5m marketing push dubbed Brave By Nature, which will be spearheaded by an ad showcasing the drink’s home country of Scotland. Created by agency of record Whitespace, the currently under-wraps spot features a ‘James Bond-esque’ figure parachuting into the Scottish scenery, before embarking on a high-speed run and jump onto a speeding train. In the reveal, it becomes clear this all took place in the man’s imagination, and he has in fact simply made it onto a commuter bus in Edinburgh. Proud of his achievements, he naturally takes a glug Read full story › Source: The Drum...

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Ad of the Day: Martin Freeman plays bumbling wedding guest in first Vodafone spot from Ogilvy & Mather

on May 27, 2017

By Katie Deighton Vodafone has enlisted actor Martin Freeman to create a ‘quintessentially British’ TVC advertising its No Roaming Charges offer. The Wedding – the first spot produced by Ogilvy & Mather London since it won the account from Grey earlier this year – sees Freeman play a blundering guest at a wedding in Majorca. His character, Mr Interruption, attempts to give advice to a fellow attendee who is filming the couple’s first dance, only to be caught in an embarrassing situation when the music stops. A follow-up film made for social has also been released, which gives viewers Mr Interruption’s personal take Read full story › Source: The Drum...

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Kushner wanted top secret back-channel to Moscow , Washington Post reveals

on May 27, 2017

By Noel Young Donald Trump’s son-in-law Jared Kushner discussed the possibility of setting up a secret and secure communications channel between Trump’s transition team and the Kremlin, the Washington Post reports today. The discussion was with Russia’s ambassador in the US , said the Post . The idea was to use Russian diplomatic facilities in an apparent move to shield their pre-inauguration discussions from monitoring, according to U.S. officials briefed on intelligence reports. The report caused consternation among panelists on CNN’ s Wolf Blitzer show. Ambassador Sergey Kislyak according to the Post reported to his superiors in Moscow that 36-year-od Kushner made the proposal during Read full story › Source: The Drum...

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Kushner planned top secret back-channel to Moscow , Washington Post reveals

on May 27, 2017

By Noel Young Donald Trump’s son-in-law Jared Kushner discussed the possibility of setting up a secret and secure communications channel between Trump’s transition team and the Kremlin, the Washington Post reports today. The discussion was with Russia’s ambassador in the US , said the Post . The idea was to use Russian diplomatic facilities in an apparent move to shield their pre-inauguration discussions from monitoring, according to U.S. officials briefed on intelligence reports. The report caused consternation among panelists on CNN’ s Wolf Blitzer show. Ambassador Sergey Kislyak according to the Post reported to his superiors in Moscow that 36-year-od Kushner made the proposal during Read full story › Source: The Drum...

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