Posts made in August, 2017

on Aug 28, 2017

By Minda Smiley Welcome to Independent Influence, a weekly series that spotlights the work, perspectives and inspirations behind independent agencies across the country. This week we’re featuring Wieden + Kennedy’s creation of On She Goes, a travel website for women of color. There is no shortage of travel tips, information and recommendations online that detail everything from hotels that won’t break the bank to worthy tourist attractions, but too often these articles fail to address people of color – specifically women – and the different set of challenges and concerns they face when planning a trip. That’s why a six-person group of Read full story › Source: The Drum...

on Aug 28, 2017

By Minda Smiley Welcome to Independent Influence, a weekly series that spotlights the work, perspectives and inspirations behind independent agencies across the country. This week we’re featuring Wieden + Kennedy’s creation of On She Goes, a travel website for women of color. There is no shortage of travel tips, information and recommendations online that detail everything from hotels that won’t break the bank to worthy tourist attractions, but too often these articles fail to address people of color – specifically women – and the different set of challenges and concerns they face when planning a trip. That’s why a six-person group of Read full story › Source: The Drum...

on Aug 28, 2017

By Jessica Goodfellow Stormfront, one of the internet’s oldest and most popular white supremacist sites, has been taken offline as part of crackdown against hate sites following the Charlottesville disaster. The address Stormfront.org went offline on Friday (25 August), while the site’s domain status has been listed as “under hold,” a category reserved for websites under legal dispute or slated for deletion, the USA Today network first reported. The Lawyers’ Committee for Civil Rights Under Law, a D.C.-based nonprofit group, said it was behind the effort and had successfully booted the website from its domain of 22 years by raising its concerns with Read full story › Source: The Drum...

on Aug 28, 2017

By Jessica Goodfellow Stormfront, one of the internet’s oldest and most popular white supremacist sites, has been taken offline as part of crackdown against hate sites following the Charlottesville disaster. The address Stormfront.org went offline on Friday (25 August), while the site’s domain status has been listed as “under hold,” a category reserved for websites under legal dispute or slated for deletion, the USA Today network first reported. The Lawyers’ Committee for Civil Rights Under Law, a D.C.-based nonprofit group, said it was behind the effort and had successfully booted the website from its domain of 22 years by raising its concerns with Read full story › Source: The Drum...

on Aug 28, 2017

By Michael Feeley Based on averages across 500 leading global brands, SaleCycle has published its latest remarketing report, featuring cart abandonment and remarketing stats from April, May and June 2017. The research reveals that the global cart abandonment rate rose to an average of 76.9% across all sectors during Q2 2017 – up 1.3% on the previous quarter. The report also includes a focus on retail, which reveals that while 14.5% of online customer sessions lead to an ‘Add-to-Cart’, only 3.3% result in a transaction. SaleCycle has produced an infographic to illustrate the report’s key findings. Loading… Read full story › Source: The Drum...