By Jon Ashwell Our industry has a problem with ageism, says Jon Ashwell of George P. Johnson. But seven years after losing his job, he’s working with the latest technology and some of the world’s biggest brands. For a decade, I worked as a creative director at a successful agency that claimed to be a world-leader in brand activation and shopper marketing. Due to various mergers and acquisitions, over the years the place had evolved, developed… and I was more confused than a chameleon at a disco. I had some fantastic times there though, and met some very talented people (and a few Read full story › Source: The Drum...
Read MoreBy Harry Lang Kwalee’s Harry Lang asserts we must block off destructive behaviors caused by social media if we want to protect young people from getting hurt. ‘Never burn your bridges’ is the advice I regularly received during my early career in agencies. It seemed like good counsel at the time, too. But it had an expiry date. I now know that if you’re going to burn any bridges, then River Kwai, that bad boy – just to be certain there’s no going back. Back then, I had only burnt one bridge. It was with a client, not qualified to manipulate Play-Doh Read full story › Source: The Drum...
Read MoreBy Sarah Jenkins Nobody likes to be, or be around, a downer, says Sarah Jenkins of The Romans. Here’s how to help new recruits turn their ick into action. As an agency within the creative industry, a lot of our team is gen Z. Obviously, they’re the most talked about generation of the moment – sorry fellow millennials, we’re no longer the favorites and haven’t been for some time now. But while gen Z sets new standards for work/life balance, and have created a buzz about boundaries, etc., one thing I often find this cohort struggles with is advocating for themselves and their needs Read full story › Source: The Drum...
Read More
Industry News