Few demographics are more discussed than millennials – young people born between 1980 and 2000. The typical millennial was born in the boom years, raised by doting parents who wanted the best for them, wanted to be cool and were financially secure. They came of age during the recession but maintained their sense of empowerment, inspired by young tech millionaires in the media and a freelance culture.
Leisure time and pushing boundaries are proof of a life well lived. Well-travelled and connected digital natives, many millennials have distinctly global worldviews. Their careers are more like chessboards than paths.
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Source: The Drum
Industry News
