Posts made in May, 2014

on May 30, 2014

By Stephen Lepitak Carlsberg, News Corp and Metro International are three of the launch clients to work with GoalDifference.com, a football-based, data-driven content platform. Due to go live ahead of the World Cup in order to offer a sweepstake game to rights holders, media organisations and brands can use the site’s range of data widgets, infographics, rankings and charts to engage football fans. The site, which has also been mobile optimised, has been developed by 21st Club, a football content business based in Shoreditch, targeting ABC1 professionals. “Our mission is to change the conversation in football. We’re a little tired Read full story › Source: The Drum...

on May 30, 2014

By Jessica Davies Google has responded to the European Union Court of Justice’s ruling on the ‘right to be forgotten’ with the launch of a web page where people can make requests to have information about them deleted from search results. European citizens can apply to have information deleted via the online form on the web page. Google will then assess each individual request and make a decision that aims to balance the privacy rights of the individual with the public’s right to know and distribute information, the search giant has stated. On the web page the company has Read full story › Source: The Drum...

on May 29, 2014

By Noel Young New York Congressman Peter King didn’t mince words yesterday morning about Brian Williams‘ NBC interview with NSA leaker Edward Snowden. One of the most outspoken critics of Snowden, King talked about the “myth” that Snowden has revealed an NSA abuse epidemic “Unfortunately, Brian Williams almost added to that last night, basically giving him an infomercial,” King said on Morning Joe. “I really wish Brian Williams would have gone after him, and asked him if he had one piece of evidence that shows that the NSA has violated the law in any way.” But the Baltimore Sun‘s Read full story › Source: The Drum...

on May 29, 2014

By Noel Young Fox Entertainment Chairman Kevin Reilly is leaving the TV network, just weeks after he helped pitch the upcoming TV season to ad buyers. Fox said on Thursday he would leave by the end of June. No successor has been named. The move came after the network lost its lead among 18-to-49-year olds, which was for years its strong suit, said AdAge. NBC this season took the crown from CBS, which won it last year. Reilly joined Fox in 2007, just weeks after losing his job as head of entertainment at NBC. He has been chairman of entertainment Read full story › Source: The Drum...

on May 29, 2014

HuffPost founder and author of ‘Thrive’ explains how brands should look to the ‘third metric’ of success beyond financial reward and influence. Read full story › Source: Marketing Week...