Smirnoff has released a TV campaign across four African countries for its Ice Double Black and Ice Double Black Guarana drinks, as part of a push in the continent by parent company Diageo. Read full story › Source: Campaign...
Read MoreBy Maisie McCabe Data is “one of ESPN’s greatest priorities” over the next 18 months, according to Eric Johnson, the ESPN executive vice president, global multimedia sales, speaking at Advertising Week this morning. Read full story › Source: Campaign...
Read MoreBy Sarah Shearman Miles Nadal, chairman and CEO of MDC Partners, challenged Advertising Week attendees to encourage their teams to “pursue the art of the possible.” Read full story › Source: Campaign...
Read MoreBy Sarah Shearman NEW YORK – Sheryl Sandberg, Facebook’s chief operating officer and the author of ‘Lean In’, led an Advertising Week panel that explored gender roles in global campaigns. Read full story › Source: Campaign...
Read MoreBy Sarah Shearman The “Lean In” author led an Advertising Week panel that explored gender roles in global campaigns. Read full story › Source: Campaign...
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