Posts made in November, 2015

on Nov 30, 2015

By Rebecca Stewart ‘Trigger Happy TV’ star Dom Joly is to return to TV this Christmas in a new candid spot for the NHS which aims to highlight when the public should use its free 24-hour helpline in place of 999. ‘Not Quite An Emergency’ sees the actor pranking unsuspecting members of the public – swapping his infamous “I’m on the phone” catchphrase for “call 111”. Shot on location in Brighton the video shows a heavily disguised Joly approach members of the public with various minor ailments – from toothache to a blister, to ask them which number he should call to treat his Read full story › Source: The Drum...

on Nov 30, 2015

By Thomas Hobbs In the light-hearted ad, Clarkson, who has signed a deal to work on a new car show for Amazon Prime’s streaming service, narrates on-screen as a family orders a new pair of football boots for their daughter after their pet dog chewed the previous pair. It then shows Prime Air in action as a drone delivers the football boots by air within 30 minutes and creates a landing area in the fictional family’s garden. The ad, which shows off the ecommerce giant’s delivery drone prototype, comes two years after Amazon first revealed its ambitions to develop a delivery service making use Read full story › Source: Marketing Week...

on Nov 30, 2015

By Staff Writer With the premiere of Star Wars: the Force Awakens just weeks away all areas of the market are being flooded with merchandise and Disney partnership deals. Take a look at some of this year’s campaigns and let us know your favourite by clicking ‘Like’. The ad with the most votes will be crowned ‘Ad of the Week’ next Monday (7 December). Read full story › Source: The Drum...

on Nov 30, 2015

By John McCarthy A campaign from Criole, a Brazilian organisation tasked with promoting the rights of black women, has been casting the looking glass over the systematic racist abuse perpetrated by the group on social networks. Outdoor ad points such as park benches, billboards and buses were laden with actual real troll comments made against news anchor Maria Julia Coutinho in a bid to raise awareness of the blight faced by the minority. Loading… The ‘Virtual racism, real consequences’ campaign sees collected racist comments from Facebook and Twitter. Using geo-location tools, the comments, albeit with blurred out name and Read full story › Source: The Drum...

on Nov 30, 2015

By Benjamin Lichtman Bravo Media has, over the years, accumulated an often overlooked, yet eclectic and prominent collection of programming. They range from the entertaining “Real Housewives” franchise, which has now reached 8 cities, to the serious and star-launching food series, Top Chef, all the way to the enlightening, Inside the Actor’s Studio, all nestled in between Andy Cohen’s, Watch What Happens Live. The company added to that collection last year with the hit show, “Girlfriends’ Guide to Divorce,” which will begin its second season tomorrow. The show follows self-help writer, Abby McCarthy, played by Lisa Edelstein (who you may know Read full story › Source: The Drum...