Posts made in January, 2016

on Jan 29, 2016

By Michael Feeley Creative design agencies and architecture firms who delivered projects in Scotland during 2015 have just one month to complete their entries for The Drum’s Scottish Design Awards 2016. Now celebrating its 19th year, the Scottish Design Awards is Scotland’s most prestigious annual event for architecture and design professionals. The awards aim to reward creativity and beautiful ideas within Scotland’s design industry, with categories including ‘Digital Media’, ‘Interior Design’ and ‘Regeneration’ up for grabs. You can view the full list of categories and entry criteria here. Entries will be judged by two panels of industry experts (covering design and architecture) including Sophie Read full story › Source: The Drum...

on Jan 29, 2016

By Seb Joseph EE’s chief marketing officer Pippa Dunn is leaving the business after 12 years following the telecom firm’s acquisition by BT. Dunn’s exit is part of a wider exodus sparked by the completion of the company’s takeover, though no more changes to the marketing function have been announced as of yet. During her tenure, Dunn played a key role in launching the EE brand, helping to make its 4G offering a prominent part of its branding with campaigns such as those starring Hollywood star Kevin bacon. Dunn said: “It’s the hardest decision I’ve ever had to make, to leave EE at what is Read full story › Source: The Drum...

on Jan 29, 2016

By Tony Connelly Adidas looks to be strengthening its commitment to football with reports of a new kit deal with Real Madrid that would eclipse Manchester United’s historic £750m contract. According to reports in Spanish newspaper Marca, the German sports brand has agreed a ten year kit deal at €140m per year (£106m) with the La Liga giants. Marca’s front page features a picture of the Real Madrid shirt with the headline: ‘The most expensive shirt in the world.’ Loading… If accurate, the new contract would surpass the landmark agreement Adidas agreed with Manchester United last year and could Read full story › Source: The Drum...

on Jan 29, 2016

By Rebecca Stewart Lego is to release a wheelchair-using minifigure in light of a #ToyLikeMe Change.org petition. The new model comes with with an accompanying assistance dog and the Danish toymaker has confirmed it will hit stores in June. The #ToyLikeMe movement received over 20,000 signatures and was started by freelance journalist and creative disability consultant Rebecca Atkinson. Pointing to the fact that the only Lego character to use a wheelchair was an elderly man, the group implored Lego to “positively represent disability” in its toys to “help generations of kids, (both with and without disabilities), grow up with a more positive Read full story › Source: The Drum...

on Jan 29, 2016

By Paul Connew ‘James Murdoch is to make a surprise return to the helm of Sky’ was how Sky News itself announced their old boss’s return to the chairman’s chair. Really? Well, no surprise to me as I’d forecast it in a Drum column last year, along with the prediction that James Murdoch’s restored influence at the top of 21st Century Fox as chief executive would lead to a renewed bid to fully takeover Britain’s biggest pay-TV broadcaster. It was hardly coincidence that the announcement of James’s return – which will inevitably be controversial – was delivered to the London Stock Exchange Read full story › Source: The Drum...