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4A’s to launch Beyond the Brief to celebrate standout members in its centenary year

on Mar 30, 2017 | 0 comments

By Doug Zanger

The American Association of Advertising Agencies (4A’s) is celebrating its 100 year anniversary, with the trade body and The Drum collaborating on a year-long series that will highlight individuals from 4A’s member agencies.

Set to launch on Monday, April 3 at 4A’s Transformation in Los Angeles, Beyond the Brief will profile the professional and personal lives of a wide range of agency professionals and talent at all levels, throughout the US.

“As we celebrate the 4A’s hundredth anniversary, we intend to keep the focus on our members and the agency talent who fuel the ad business,” said Read full story ›

Source: The Drum