BBH US founder Cindy Gallop is to challenge the advertising industry to redesign the future of business at The Drum Live next week.
Gallop, who is also founder and CEO of If we Ran the World and Make Love Not Porn, has stressed the urgent need for advertising businesses to throw out their hierarchical structures and traditional ways of working, and replace them with new methods that align better with today’s real-time, technology-driven environment.
At the event on 9 July, which will see The Drum curate an issue of the magazine live in front of an audience, Gallop will Read full story ›
Source: The Drum
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