Manchester United has broken the news of its £59.7m UK record-breaking purchase of Argentinean midfielder Angel Di Maria using six-second-clip site Vine, setting a trend for future Barclay’s Premier League transfer announcements.
The Vine, shared directly to the Manchester United account’s 3.13 million followers, shows Di Maria’s number seven shirt, previously worn by the likes of David Beckham and Cristiano Ronaldo, being printed in the club’s superstore.
BREAKING: Angel Di Maria will wear the no.7 shirt at #mufc. https://t.co/kz6nr4lDp3 — Manchester United (@ManUtd) August 28, 2014
The looping videos have become a prominent communication tool in Read full story ›
Source: The Drum
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