The Ryder Cup has returned for its 40th anniversary to the PGA Centenary Course in Perthshire, Scotland, with this year promising to be the most social-media-engaged event in its history – as over 75 per cent of competing golfers are on Twitter.
Fans will be encouraged to support their continent with the hashtags #USA and #Europe. Furthermore the competitors have been engaging with fans online to drum up excitement for the event.
Just landed in Scotland for the @RyderCup! Help us cheer for team USA. I believe that we can win!
— Tom Watson (@TomWatsonPGA) September 22, 2014
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Source: The Drum
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