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What the hell is Ello? What social media is saying about the ad-free 'anti-Facebook'

on Sep 26, 2014 | 0 comments

By John McCarthy

Mysterious social network Ello was this week hailed as the next big thing by the media after it was lauded as a potential service for those disillusioned by Facebook’s alleged lack of ethics.

The site received significant media coverage after welcoming an exodus of LGBT Facebook accounts as the result of a spat requiring users to use their legally registered names on profiles – a policy which inconvenienced transgendered people and drag performers.

The self-described “simple, beautiful and ad-free” social network has been dubbed the ‘anti-Facebook’ due to its minimalist interface and ‘ethical’ attitudes towards consumer data. However, its memberships Read full story ›

Source: The Drum