By Gillian West

Brittany Ferries is positioning itself as the premium ferry and holiday operator to France and Spain with integrated campaign – ‘Discovered anything lately?’ – spanning TV, digital and press.

Created by Bray Leino, the campaign builds on last year’s which told consumers that ‘curiosity can take you anywhere’.

Richard Price, head of marketing at Brittany Ferries, commented: “January remains a key time for planning holidays, especially for families with school age kids, so we want to reach out to this audiences with the aim of getting on their radar for both our key destinations and our travel genre. We believe Read full story ›

Source: The Drum