By Sarah Vizard

Sales at stores open for more than a year hit £777m in the five weeks to 27 December, with total sales up 5.8%. Store sales were flat while online sales were up 19%, with John Lewis crediting its “market-beating” multichannel service for delivering success.

Online now accounts for 36% of John Lewis sales, up from 32% a year ago, with click and collect overtaking home delivery as the most popular fulfilment choice.

However, John Lewis says shops remain important as places of “inspiration and customer collection”. That was reflected in Read full story ›

Source: Marketing Week