By Alison Millington

The company today (27 April) announced UK National Lottery ticket sales of £7.3bn for its 2014/15 financial year, up by 7.5% year on year.

It also raised £1.8bn for its Good Causes initiatives, up £45m year-on-year, making the total raised to date to over £33bn.

While retail remains its largest channel in terms of sales, Camelot says the launch of its new online and mobile platform in September saw smartphone and tablet sales grow by 60% year-on-year, now accounting for 36% of all interactive sales.

Tim Copper, digital director of Camelot UK Lotteries Limited, said: “The work we’ve carried out to transform our Read full story ›

Source: Marketing Week