Renault has debuted a cheerful digital campaign which uses music to position the Twingo as the perfect car for females aged between 18 and 35 years old.
The campaign by Scorch London and Manning Gottlieb OMD shows a young woman singing a Broadway-style song about her ideal car in a Renault dealership.
Below are just some of the 12 films created by Scorch London, some of which were designed to be bitesized clips shared on digital platforms including YouTube, Facebook, Twitter and Unruly.
Source: The Drum
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