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Time Inc. partners with Jay-Z and other celebs as it launches 11 new shows to draw more video engagement

on Apr 30, 2015 | 0 comments

By Minda Smiley

Time Inc. is introducing 11 new shows across brands in an effort to bolster its company-wide digital video initiative.

At its NewFront presentation in NYC today (30 April), the publisher announced a number of new series including ‘A Year In Space’, which tells the story of astronaut Scott Kelly’s year at the International Space Station; ‘40/40 Live’, is a collaboration with JAY Z’s Life + Times and hosted by WNBA point guard Skylar Diggins that tells the stories of famous athletes, musicians, and other stars; and ‘Andi’s Apple’, which features former bachelorette Andi Dorfman as she kicks off her single Read full story ›

Source: The Drum