BoyleSports is offering odds on the canning of reality TV show veteran Big Brother UK after the show announced it will be evicting four housemates on Friday.
The bookmaker states that the Channel 5 show has suffered from decreasing viewing figures and as a result is offering odds of 8/1 that it will be “swiftly cancelled” following the conclusion of this season.
Aoife Heffron, PR executive at BoyleSports, said: “The ratings have been dropping drastically and even as producers scramble to pull dramatic twists in a last ditch attempt to boost them, it may not be enough and looks like our beloved Read full story ›
Source: The Drum
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