By Sarah Vizard

The overall Index figure dropped 3 points to 1 last month, with all the major metrics used to calculate the index declining.

Consumers’ feelings about their personal financial situation and the general economic situation over the next 12 months saw the most dramatic declines, at 4 points and 6 points respectively.

Nick Moon, managing director of social research at GfK, believes the score for the general economic situation is “worrying”. It now sits 12 points lower than it did in May 2014.

“In the short term, this suggests that despite rewarding them with a majority in the House of commons, the public are Read full story ›

Source: Marketing Week