By John Glenday

Havas Sports & Entertainment France has bolstered its management team with the appointment of former Coca-Cola marketing executive Michel Gotlib as chief operating officer.

Gotlib boasts a career with Coca-Cola which stretches back over a quarter of a century, beginning with his role as head of sponsorships and partnerships for France in 1988. More recently he has focussed on strategy and organisation, management,marketing, innovation and digital transformation for major global brands such as Ferrero, L’Oréal and Pernod.

Lucien Boyer, global president & CEO of Havas Sports & Entertainment commented: “I’m thrilled that Michel is joining the Havas SE team led by Gilles Read full story ›

Source: The Drum