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TalkTalk targets usage capping rivals in Matt Berry-voiced ad

on Sep 25, 2015 | 0 comments

By John McCarthy

TalkTalk has taken a swipe at broadband rivals with a new digital campaign featuring the voice talent of Matt Berry.

The campaign, which will be promoted with digital display, social and video advertising boasts TalkTalk’s position in offering unlimited broadband as standard on all broadband packages in a video created by Stoke and Dagger.

The ad directs viewers to a dedicated broadband usage calculator, created by Art Science, where users can see how much data their household gets through in a typical month.

Tristia Harrison, TalkTalk managing director for consumer, said: “We are proud to be the only provider to offer 100 per Read full story ›

Source: The Drum