Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Twitch & NFL partner to broadcast Madden 16 footage series

on Sep 25, 2015 | 0 comments

By John McCarthy

The National Football League (NFL) has partnered with video game streaming company Twitch to air clips of American football game Madden NFL to provide additional content to the cross-section of sports fans and gamers.

Airing weekly, NFL and Twitch will share live content from EA Sports video game Madden 16, presenting news, tips and plays of the week. Bringing legitimate NFL coverage and the official video game together, EA Sports Madden NFL LIVE will be hosted by NFL host Adam Rank, former Pro Bowl running back Maurice Jones-Drew and Twitch broadcaster Scot Cole.

Jones-Drew said: “This series will cater to the cross Read full story ›

Source: The Drum