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Growth hacking cable TV: How Mr. Robot quadrupled USA's traffic

on Sep 28, 2015 | 0 comments

By Ohad Flinker

USA Network vs HBO

True to its theme, Mr. Robot has established itself as a disruptive cable television show that redefines the hacking thriller genre. The show has multiplied USA Network traffic by a factor of 4X since the title’s release, according to SimilarWeb, Found Remote’s weekly data partner.

Particularly revealing is a monthly comparison with HBO stats since May of 2015. While HBO attracted nearly 8 times as many visits in May, the industry leader waned over the summer while USA Network delivered crushing results. By the end of July, USA had narrowed the gap. The two networks now appear to Read full story ›

Source: The Drum