Dunkin’ Donuts and Airbnb have launched new advertising campaigns for Times Square linking their ads to Google Maps.
With New York Advertising Week underway, Times Square is packed with creative minds from around the world discussing the work on display. Dunkin’ Donuts and Airbnb have taken advantage of the opportunity with advertising campaigns aimed at attendees from out of town.
Working with New York-based creative agency Johannes Leonardo as well as Trilia Media, Dunkin’ Donuts has launched timetocoffee.com. The site takes a user’s location data in relation to the nearest Dunkin’ Donuts in Time Square and the current wait times at each Read full story ›
Source: The Drum
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