Axel Springer SE has agreed to purchase Business Insider in a $442m deal which will help the European publisher extend its global reach.
The deal will see Axel Springer take control of an additional 88 per cent of the shares in New York City-based Business Insider, adding to the 9 per cent which it already owned.
Following the deal Axel Springer SE’s digital audience will increase by a third, meaning its unique monthly visitors will grow from 76 million to 200. The growth will see it ranked among the world’s six largest digital publishers in terms of reach.
Henry Blodget, founder, chief executive Read full story ›
Source: The Drum