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LinkedIn is crucial to new business development

on Nov 2, 2015 | 0 comments

By James Sansom

There’s no avoiding it – we live in a LinkedIn age. It allows you to grow your professional network, promote yourself, and connect with future prospective clients. The networking tool is used so extensively by everyone that when someone doesn’t have a profile, you question if they’re a figment of your imagination.

As its use rises, the age of ‘little black books’ has shrunk and now getting in touch with someone out of the blue by e-mail or phone is likely to have as much success fostering a new business relationship.

Your LinkedIn profile is an extension of that approach, Read full story ›

Source: The Drum