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Nike's success in Asia sees it end 2015 on a high

on Dec 24, 2015 | 0 comments

By Tony Connelly

Nike’s growing popularity in the Asian market saw it increase its year-on-year net profit for the three months ending November by 20 per cent.

The sports giant reported that by the end of November its future worldwide orders for footwear and clothing were up 20 per cent, excluding currency changes. The results come as Nike announces plans to invest heavily for its plans to grow revenue through its ecommerce channels to $7bn by 2020.

The current year-on-year net profit increase owes to a strong demand in Asia where China made up 34 per cent of the growth and Japan Read full story ›

Source: The Drum