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Content marketing won’t save us from ad blockers

on Dec 28, 2015 | 0 comments

By Stephen Kenwright

‘Facebook friends feed’ – released via ProductHunt – is a browser extension designed to strip users’ Facebook timelines of all elements of discovery. After installing the extension users won’t see ads or any other posts unless they explicitly follow a brand or publisher.

Brands have been bemoaning the dwindling of their organic reach from their own pages for several years but will soon have to contend with content that can’t spread because users can opt to shut it out. ‘Facebook friends feed’ was originally only available on Chrome but has been updated for use on Safari “by request”.

The extension’s designer Juraj Read full story ›

Source: The Drum