The below post is part of our 2015 TV Year in Review guest post series and is written by Daniel Eilemberg, Senior Vice President & Chief Digital Officer of FUSION.
TV Will Take More Cues from Digital Players in 2016
There has been a lot of hand wringing over TV audiences moving away from expensive cable packages and changing their viewing habits to a more on-demand or binge mentality. This year also provided the classic moments we associate with live TV: drawing big numbers as the finale of Mad Men did (4.6mm) and less predictably, Read full story ›
Source: The Drum
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