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Ryanair to tone down plane interiors in further attempts to reposition itself as a more premium service

on Jan 4, 2016 | 0 comments

By Jessica Goodfellow

Ryanair today (4th January) revealed images of its new plane interiors, featuring significantly subdued tones when compared to its previous bright yellow theme, in attempts to establish the budget airline as a more premium service.

The redesign comes amid its ongoing improvement to reposition the budget airline as a ‘quality’ service. In September last year, the airline revealed it was toning down the colour scheme of its uniforms.

The airline will begin the refurbishment to the existing plane cabins this month. The airline has chosen to tone down the bright yellow and replaced by navy “slimline” seating designed to give Read full story ›

Source: The Drum