Twitter has confirmed that American Express’ Leslie Berland has been appointed as its chief marketing officer.
The social network’s chief executive confirmed the news today with a tweet saying that Berland will help tell the stories of the “iconic product”.
Welcoming @leslieberland to Twitter! She will join as our CMO to help tell the stories of our iconic product!
— Jack (@jack) January 26, 2016
Most recently executive vice-president of global advertising, marketing and digital partnerships at American Express, Berland now has the tough task of helping the troubled social network galvanise user Read full story ›
Source: The Drum