By Thomas Hobbs

Tacon began the investigation into Tesco’s relations with its suppliers last February after the supermarket admitted in 2014 to overstating its profits by £263m.

Tesco’s CEO David Lewis quickly apologised following the report’s publication and said the retailer had “fundamentally changed” its ways. Tesco now has four weeks to make clear how it plans to implement the GCA’s recommendations.

Worryingly for Lewis, the supplier scandal appears to have also had a negative impact on consumer perception of Tesco, according to YouGov BrandIndex ratings.

Over the last week, Tesco’s index score – which is a combination of consumer perception within areas such Read full story ›

Source: Marketing Week