Mastercard has extended its mobile payments proposition with the launch of Masterpass in-app payments, letting users make transactions from within any mobile app.
The credit card giant, which unveiled the new service at Mobile World Congress in Barcelona today, has created the service to “eliminate” the need for users to store their bank card information across multiple mobile apps, providing a fast, simple payment experience.
It also means users can buy items or service via one tap on their smartphones, without leaving the app environment.
The news follows findings from ABI Research which revealed overall revenues from mobile apps, Read full story ›
Source: The Drum
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