By Ishbel Macleod

Paragon, the vehicle processing supplier, has appointed Brass to handle its integrated marketing campaign following a competitive pitch process.

Brass will look to create a campaign to support the company’s growth plans, as part of the six figure account.

The agency has said that it will focus on developing ‘a compelling and clear message to the market’.

Mike Pilkington, managing director of Paragon Automotive said: “Brass has an unrivalled understanding of the automotive sector and brought a clear strategy to develop our brand proposition in key markets. We have some ambitious growth plans and their integrated approach provided the clearest return on our Read full story ›

Source: The Drum