By Sarah Vizard

Pinterest is preparing to launch its ad business in the UK in the coming weeks. And with that in mind it has been holding workshops twice a day for creative agencies, media agencies and brands in London to explain to them what is different about its ad product and to share tips on what works and the pitfalls to avoid.

As with many digital companies, Pinterest has taken a slow approach to introducing advertising to the site. It only launched its ‘Promoted Pins’ programme in the US two years ago and it took it until early this year to Read full story ›

Source: Marketing Week