ISBA has reacted to the news that advertising bodies ASA and CAP are set to carry out research into food and drink advertising, saying the measure will ensure online ad rules “continue to reflect the digital world our children live in”.
The membership body for British advertisers spoke out today after ASA and CAP announced plans to carry out a comprehensive review of the impact that digital and online marketing has on children.
Ian Twinn, ISBA’s director of public affairs, said: “Advertisers operate to strict rules and codes of practice to ensure that their messages are delivered responsibly, especially Read full story ›
Source: The Drum
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