Hagh has been with Heineken since 2013, when he joined as executive director global marketing. Previously, Hagh held positions at L’Oréal, Diageo and Lego. Heineken says it is currently hiring for a replacement.
READ MORE: Heineken’s top marketer Søren Hagh on ‘rewiring’ the brewer for digital
This is not the first time that the beer giant has promoted a marketing chief to managing director. In July last year, Heineken’s UK marketing boss Jacco van der Linden was made MD of Heineken China.
As Heineken’s global marketing director, Hagh was keen to prioritise digital and quirky storytelling – despite upsetting some of Read full story ›
Source: Marketing Week
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