Buzzfeed has launched a News app in the UK, Australia and Canada that will use push notifications to alert users to breaking stories.
The media group has doubled its efforts in recent years to stand up to national titles, as well as the likes of Vice, when it comes to driving its own news agenda following years of much-loved cat memes and ‘listical’ stories.
The app is the latest iteration of this push and will see a team of three in the UK focused on working with the wider news team to make content, including Gifs and videos, app-ready.
Buzzfeed editors will curate Read full story ›
Source: The Drum